Article author:
Darijo Jerković, Tanja Gavrić, Jelena Ljubas Ćurak
Full article:
Year the article was released:
2024
Edition in this Year:
1
Article abstract:
MISLEADING OR BENEFICIAL? ASSESSING THE EXPLOITATION POTENTIAL OF STOCK BUYBACK ANNOUNCEMENTS IN THE MALAYSIAN STOCK MARKET
Abstract:This study investigates the digital transformation within companies in Bosnia
and Herzegovina, aiming to assess the level of digital integration and its impact
on business operations across manufacturing, trade, and services sectors. Employing
a quantitative analysis of responses from 82 managers or owners, the research
focused on attitudes towards digitalization, the adoption of software solutions (ERP,
CRM, DMS, WMS, eCommerce), and the impact of digitalization technical aspects.
The findings reveal significant disparities in digitalization levels across sectors, reflecting
a diverse digital landscape within the Bosnian economy. Despite the initiation
of digital transformation efforts, a considerable gap remains between recognizing its
importance and its practical implementation. The study underscores the urgent need
for continued efforts towards embracing digital transformation to enhance operational
efficiency, competitiveness, and adaptability to changing market demands and consumer
expectations, highlighting the critical role of digital transformation in securing
a competitive edge and ensuring responsiveness to market and consumer dynamics.
and Herzegovina, aiming to assess the level of digital integration and its impact
on business operations across manufacturing, trade, and services sectors. Employing
a quantitative analysis of responses from 82 managers or owners, the research
focused on attitudes towards digitalization, the adoption of software solutions (ERP,
CRM, DMS, WMS, eCommerce), and the impact of digitalization technical aspects.
The findings reveal significant disparities in digitalization levels across sectors, reflecting
a diverse digital landscape within the Bosnian economy. Despite the initiation
of digital transformation efforts, a considerable gap remains between recognizing its
importance and its practical implementation. The study underscores the urgent need
for continued efforts towards embracing digital transformation to enhance operational
efficiency, competitiveness, and adaptability to changing market demands and consumer
expectations, highlighting the critical role of digital transformation in securing
a competitive edge and ensuring responsiveness to market and consumer dynamics.
Keywords: digitalization of business, indicators of digitalization, degree of digitalization.